Archive for November, 2008

Sunday November 23, 2008

Clo Interactive Wine Bar

This digital projection gesture based Linear experience is the foundation of this self service wine by the glass bar in the Time Warner Building @ Columbus Circle in New York. Visitors load a smart card with money which enables them to pay for a glass of wine which is automatically dispensed without a waiter or [...]

posted by eric at 11:23 PM 4 Comments »

Saturday November 8, 2008

Emotional Cities

 
This Collective experience allows the community of Stockholm to express their feelings through a website where people choose one of 7 emotional levels. The data is aggregated and the  cumulative daily status is visual shared by projecting colors on to the side of a prominent building. This allows the entire community to be exposed to the [...]

posted by eric at 8:19 AM No Comments »

Monday November 3, 2008

Nike Photo ID

Nike created a Contributory mobile experience that taps into people’s creative visual side by encouraging them to take photos with their digital camera phones. Once you capture a photo that incorporates different colors of interest, texting it to Nike returns a personalized version of a Nike sneaker which includes the two primary colors from [...]

posted by eric at 3:44 PM No Comments »

About This Blog

At Operand, we design and develop interactive experiences for a living but we are also users of them. Throughout our daily lives we search for and use every digital experience we can find that we consider “interactive”. Our work and blog are founded on our somewhat unique view of what interactivity means. In brief, we think it's bigger and more expansive than most other people seem to. We have define six levels of interactivity and blog about digital interactive experiences within art, architecture, advertising, exhibits, and elsewhere that we feel succeed at elevating interactivity.


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